Response to Movie Ethnic Notions Essay -- ethnic Notions Film Movie Es

Response to Movie "Ethnic Notions" The movie 'Ethnic Notions' describes different ways in which African-Americans were presented during the 19th and 20th centuries. It traces and presents the evolution of the rooted stereotypes which have created prejudice towards African-Americans. This documentary movie is narrated to take the spectator back to the antebellum roots of African-American stereotypical names such as boy, girl, auntie, uncle, Sprinkling Sambo, Mammy Yams, the Salt and Pepper Shakers, etc. It does so by presenting us with multiple dehumanized characters and cartons portraying African-Americans as carefree Sambos, faithful Mammies, savage Brutes, and wide-eyed Pickaninnies. These representations of African-Americans roll across the screen in popular songs, children's rhymes, household artifacts and advertisements. These various ways to depict the African ?American society through countless decades rooted stereotypes in the American society. I think that many of these still prevail in the contemporary socie ty, decades after the civil rights movement occurred. The film observes and analyzes the origins and consequences of more than one-hundred years of bigotry upon the ex-slaved society in the U.S. Even though so many years have passed since the end of slavery, emancipation, reconstruction and the civil rights movement, some of the choice terms prejudiced still engraved in the U.S society. When I see such images on the movie screen, it is still hard, even f...

Primark and Blockbuster Describe the main aims and objectives of the business

– Describe the main aims and objectives of the business and the external factors which have affected the ability of the business to achieve its aims and objectives. -Analyse how marketing activities, enterprise skills and teams have contributed to the success of the business Task 1 – Aims and Objectives All Businesses have a variety of goals that they aim to achieve and most businesses do achieve their goals. When they do they set their business with a much bigger goal that they will then try and reach. The common aims of business are to aim to make profit so that the owner can expand the business even bigger and which will influence the way that they behave. Some of the common aims are stated above and also explained in details below. The business I have chosen is Primark. First Primark store was opened in June 1969 in Mary Street which is where the Headquarter is also located. The business sells a variety of clothing, shoes and home ware such as curtains, pillows/cushions, rugs and simple bathroom equipment e.g. toilet seats. Primark has 238 and 156 store just in United Kingdom, 38 Stores in Ireland and etc. Also read The Story of an Eyewitness Essay Analysis Primark’s goals are mainly to provide what the public needs in a good quality and a low priced way. Seeing as Primark does not charge much money for any of the products that they sell, people should be realising that the product would not last very long as more expensive products that we would get from other store. The prices for Primark’s Products are all based on the quality of the product and its use which will all be taken into account when they price their products. Primark’s business aims and objectives Primark aims for increased sales by placing sales on a daily basis such as at the end of every season. For example, at the end of winter they place the winter products on half price sales which is a good strategy for a business to use because people will try to save money on products that they will be needing for the next winter and they want to be a step ahead and prepared for the arrival of the next winter. They objective here would be to make sure that they do not price their products at a higher cost rather than a reasonable and affordable price. Primark sell goods at a reasonable price and they want their customers to have a variety of options to them, so Primark are offering their customers good quality products at reasonable prices. This will be achieved by looking at their competitors and other stores, selling similar products, and making their prices lower than their competitors. Primark mainly aims to provide good quality products for their customers because they want their customers to realise that Primark is a good company. Just because they sell products at a very cheaper price, this does not mean that the products they sell are not good or at a bad quality. The main objectives in order to reach this aim will be to satisfy their customers and gain more potential customers. This will be done by making sure that they provide the customers with good quality products in order to grab potential customers. This will also help them to grab more potential customers as well as letting their customers know that they sell good quality products. Primark makes sure that their aims and objectives are linked to SMART which includes their aims and objectives being specific meaning that the goal can be accomplished than a general goal and measurable meaning that they can measure the progression that they are making to achieve the goal. Achievable, realistic and timely meaning that the aims and objectives can be achieved, realistic and can be achieved in the time they want to spend on achieving the aim. Primark aims to provide their customers with an excellent customer service which involves them being friendly and helpful towards customers and staff. Primark wants the public to think that they are a friendly company, so that this makes their customers want to come back to their store if they feel welcomed. Primark’s objectives for this are to make sure that the staff treat and greet their customers properly. They are trying to achieve this by greeting customers as soon as possible and making them feel welcomed at Primark and they also ask if they want any help in case they are shy to ask for help, just to make it easier for their customers. This will also help them grab potential customers and which will mean that Primark will be benefiting from a range of areas such as increased sales, potential customers and etc. Primark has a policy to treat everybody the same and everybody have their own rights. Primark wants to make their regular customers to feel like everyone is treated the same. Each and every customer are the same to Primark whether they have less money or lots of money with them, Primark intends to treat all their customers as equals. Primark will achieve this by having an objective to making everyone in the store feel individual and also by making everyone feel like they are ‘special' and no different from one another. Primark aims to target young, fashion-conscious under the age of 35’s, offering them high quality and fashion basics at a reasonable pricing, so that it could be afforded by everyone and are value for the amount of money they pay. Making a profit is one of Primark’s main aims and the objective to achieve this aim would be to make sure that they get increased sales instead of decreased sales. Increased sales will help Primark to make a lot of profit and will also show them if they have gained any new potential customers for Primark. This will also help Primark know the performance of their staff such as if they are providing an excellent customer service because this will increase sales. Primark comes up with their own designs for clothes that would attract their targeted customers which would be the under 35 year olds and the young who like to be up-to date with the latest fashion. Gaining more potential customers would also ensure Primark making more profit than usual. Making a profit will also help Primark to expand their business Total revenue is the total amount of money that comes into the business, Primark from selling products or service that were originally designed by the business. The total revenue can be calculated by: PEST Political Factors: There are several political factors that could affect the entire firm of Primark. One would be that if they were sued by their competitors for copying their similar products this will bring the market to a downfall for Primark. Primark was brought to court and sued by many of their competitors for copying designs of their products. This has a major effect on Primark as a whole firm because if they keep getting sued that will bring their market to a downfall and that is not great. In May 2004, Monsoon also took legal actions against Primark. Monsoon claimed that Primark had copied their  £44 butterfly skirt, selling it at  £11, as well as copying the Brittany top for girls. Primark charged around  £23,000 by Monsoon which was also an out-of-court settlement and this was after Primark admitting to the copies. In April 2005, Monsoon accused Primark of copying the designs of six more items that they claimed to have created. Primark was once again forced to remove all of these products that monsoon sued them form, from all the Primark shops when Primark was threatened by Monsoon to take legal action. Primark was not sued just by Monsoon because in 2009, Primark was sued by Superdry for making a cheap imitation of their ‘Brad' jacket. Primark got an out-of-court settlement with high street fashion brand Superdry, after Primark was accused of copying one of the Superdry’s leather jackets which was originally priced  £174.99 at the Superdry store and the imitation was sold for  £30 at Primark stores. This lead to Primark being sued which exposed that they were copying their competitors’ products which would have brought suspicion to all their other competitors on Primark. Primark was made to suffer the financial consequences of their illegal action that lead to a downfall of Primark. Political Analysis relates to the ability of the organisation to adopt or follow on the different governmental initiatives that might affect the performance of the entire firm, so basically this will affect Primark as a whole not just one Primark company the entire Primark companies and this will also include the headquarters. The government might establish certain policies for Primark and these policies that are established by the government might divert the local priorities of all the Primark companies. The government has a role to contribute in estimating and also forecasting the success of downfall of the Primark. The government might regularly take action in the changes of financial and economic policies in at a certain point on how the economy reacts. As the government also holds the regulations that should be part of the business’s cycle. Examples of the several acts that the organisation needed for compliance included the health and safety act, sex discrimination act, disability discrimination act, data protection act, sales protection acts, consumers’ protection act and so on. It is highly recommended that the organisation should be reacting to the impact of any increase or decrease in taxation or even to the impact of the acts in their business. Economical Factors: There are many Economical factors that may affect Primark and which may cause Primark to fall behind of their competitors. Primark targets the young Customer’s specifically the under 35 year olds. In 2008, Primark opened over 12 new stores and has now moved its business around Europe. This is a successful event that took place for Primark in 2008 and this could be affected in the future if they don’t make sure that they keep up with the forever changing economy. This will have an effect on few of the aims and objectives that Primark aims achieve because Primark’s potential customers would not have faith in them due to them copying products of other retailers. The business environment is ever-changing, and it is crucial that Primark analyses the environmental factors correctly in order to allow them to adapt to changes that may arise in the future. If Primark fails to analyse the environment changes correctly, or if they do not pay enough attention to observing the environmental changes then there are chances of Primark missing out of vital opportunities and will certainly fall under massive threat. This will also help their competitors to get ahead of Primark and it would not be an easy matter to handle. It will take Primark a very long time to get back on track and make sure that they handle things properly and to compete with their competitors on the same level. Economic analysis will help the Primark answer the increases and decreases in interest rates and its impact on their business or how a recession in the business cycle can affect their business as a whole. Primark has been recognised as one of the strongest businesses that can contribute a lot in the country’s Gross Domestic Product or GDP. In order to make Primark able to stand indifferent economic changes, there should be a strong financial fund that holds in the effects of recession as much in low exchange rates made by the import and export operations. Unemployment began to level off towards the end of 2011, and the beginning of 2012 saw the first fall in almost a year. This would have affected Primark due to the fall of Unemployment it would have made it harder for Primark to recruit appropriate and suitable staff for their companies which means less staff and it would have put more pressure on the staff that are employed at Primark because they will have to complete two people’s tasks in a day. Inflation could possibly be one of the factors to affect business. Inflation is actually a rise in the general level of prices of goods and services in an economy over a specific period of time. I don’t think Inflation would affect my selected business, Primark because their products are a mainly fast-fashion and a decent cost and that’s one of the main reasons that Primark makes a lot of profit and has many potential customers. Interest rates could also be a cause that affects the business. An interest rate is like the fee that you would have to pay as an interest which is paid by a borrower for the use of money that they borrowed from a lender such as the Bank. So basically the charge for borrowing money which is called Interest and Primark has also paid interests for the amount of money that they have borrowed of the bank. Primark has made sure that they pay back all the money that they have borrowed with the interest. Social Factors: Primark has received several awards for being value retailer of the year and UK retailer of the year. This will mean that Primark has an advantage of going abroad to other countries that they have not opened a Primark street store in those certain countries. Primark can now also easily expand and diversify, giving its competitors such as Next, H;M, New Look and so on, a competitive environment with the large amount of financial power that they hold. Primark now operates from 5.4 million sq. ft. of selling space which gives them the advantage of providing more goods and services for their potential and usual customers. Primark has many competitors and the competitive rivalry is â€Å"VERY HIGH† as there are a number of similar sized companies in the market who are offering similar kinds of products and due to high cost on exit (Exit barrier). The threat of substitutes are also â€Å"HIGH† for Primark because other company are offering similar products that are offered by Primark with a lower price and now it is very easy for customer to switch from one product to other as they have a variety of products to choose from for cheaper prices. The threat of new competitors for Primark is ‘LOW’ due to the high cost setup because new business cannot afford the amount of setup costs. Now-a-days banks tend to give loans for only larger businesses due to the smaller businesses not succeeding and failing to pay them back. Primark have number of smaller ones rather than relying on one big supplier. So here the negotiating power of suppliers is ‘LOW’ with Primark and amount of Buyers power is ‘HIGH’, as the market has many multi companies in them and now customer have become more sensitive than before towards the price that they pay for the products they purchase so they tend to visit every similar shores and then they come to an conclusion on where to buy the product and this would include the switching cost which is also not too high. The economies of scale may also have an effect on certain businesses. An economy of scale is the increase in the effectiveness of production as the number of goods that are being produced by Primark increases. In general, a company such as Primark that achieves economies of scale lowers their average cost per unit through increased production seeing as fixed costs are shared over an increased number of goods. There are two types of economies of scale; one which is an external economy, which means that the cost per unit depends on the size of the industry, not the firm. The second type of economies of scale is internal economies which meaning the cost per unit depends on size of the individual firm. The taste and preferences of the buying population is on the priority of the business. If there are newly-marketed products, the organisation will surely find many other ways that they could develop their own design which would make them be on the leading market. This would show the ability of Primark in different social changes and challenges mainly when they have many competitors. There are lifestyle factors that may affect Primark because they will also have to think about what the customers want. Most customers expect to have the latest fashion with the cheapest demands, meaning they would like to keep up with the latest fashions and be able to get them for cheaper. This could also affect the aims and objectives of Primark because if the customers decide not to shop at Primark t would decrease their sales. This would have a major effect on one of their aims, which is to get increased sales and they business would be on a downfall. Technological Factors: There are few technological factors that may affect the success of Primark and there are a number of technological factors that may help Primark succeed against their competitors. In Primark's bid for world class, cutting edge management of its ethical auditing programme, it has signed a deal with BSI Management Systems for the provision of Entropy Software. The investment in Entropy Software is a key part of Primark's ethical trade strategy, which will help calculate all supplier audits, non-conformances and remedial actions and also allow it to be managed through the Entropy Software platform, with much greater global visibility and management control. This means that Primark would either be on the same level or ahead of most of their competitors with this software installed at their stores. However, Primark lacks on online shopping whereas M;S have an online shopping which gives M;S a head start and gives the leading position to them. This affects Primark because they do not own an online shopping system which most people shop on. Online shopping is one of the most essential things for Primark as most people are lazy now-a-days and shop online. Moreover, most people tend to check out the new products that Primark has and customers will also want to find out if any products are on sale at Primark through online as well as shop. Environmental factors: Environmental factors can affect the business because if there was certain changes in the climate and environment. For example, if there was a sudden change in the sea levels, which would certainly have an effect on the transportation of supplies for Primark. If the goods are delayed for some time, this would decrease the sales for Primark and making them lose their potential customers that they have worked so hard to gain. Marketing activities: Marketing mix Blockbuster has been applying huge amount of effort in achieving their aims and objectives and in being successful. Factors such as marketing mix, they are providing the best product they possibly can. The products are high in quality, and original. The pricing they are keeping it fair. They are not ripping of customers, the customers feel safe with them because the customers know keeping a link with blockbuster mean they are happy with their pricing and the quality of their products. Furthermore, the placing is extraordinarily well; they have situated their store in a place where the customers are able to find it easily. Blockbuster is situated in a place where they are closer to wherever the customers are. The blockbuster organization knows what the best is for their customers, because of the carried out primary and secondary research. E.g. some primary research which blockbuster looked into was test marketing and focus group. Test marketing involved a certain product being tested in certain market to an individual age groups and seeing where it fits the best. Secondary research was looking at their competitors work, how they are getting all their customers and trying to expand in that idea and link it to the ones which blockbuster already has. So these types of secondary and primary research which blockbuster carried out and managed to gain the success in reaching their aims and objectives. To prove or disagree with that statement on the next page are graphs and charts of a questionnaire on the customers who shop at blockbuster asking how well blockbuster are doing in their 4ps and the overall business itself. Team working collaboration How the blockbuster team has effectively managed themselves in receiving their organisational aims and objectives. The meaning and importance of groups and team work in a business is essential. Work is a group based activity and if the organisation is to function effectively it requires collaboration and co-operation among members. In other words meaning any number of people who interact with one another are psychological aware of one another and perceive themselves to be a group. Group are characteristics of all social situations and almost everyone in an organization with will be a member of one are more groups. The working of groups and influence they exert over their membership is an essential feature of human behaviour and of organisational performance. So one event which blockbuster team has collaborated is the bankruptcy moment. Despite having the worst time and getting sued by Netflix, they were looking into their research more effectively. They looked at the 4ps carefully. They looked at the competitors’ way of gaining customers. The pricing, the productivity the quality of it and so on. The team work or the groups have co-operated with the business so well from going bankrupt they made the position of the business become number 1 in the rental retailing world. Questionnaire questions asked in the two different questionnaires are shown below for both questionnaires. Question on questionnaire audience What are your thoughts on the pricing on the products which blockbuster are holding them on? Public The qualities of the products are they up to the standards and are they up to your satisfaction! Public The promotional activities which blockbuster holds on occasions are they the best! So meaning should they reduce the price further or add additional accessories on to that deal and have it for longer periods of time. Public The placing of blockbuster is it situated in a place where you can easily get to it and find it easy to find! Is it the best place to reach the audience so customers? public Overall, blockbuster how good are they doing in their business, so are they achieving the best, most customers, and good quality products and so on? public The top questionnaire is a public based questionnaire which I handed out to those who shop at blockbuster and are working in place. The bottom questionnaire is a student based questionnaire. Why I chose to do two different questionnaire is because they will help me get the view of two different classes. Public side will tell me what they think of blockbuster rental industry, through what they can afford because they work. The student questionnaire is a based questionnaire on what they think of blockbuster rental industry because they buy mostly from blockbuster, e.g. games. The students will be saying what is good about blockbuster by not thinking of what the price of the products are, and how they are given out. Because they don’t work Questions Audience What are your thoughts on the pricing of blockbuster products? Students What are your thoughts on the products of blockbuster? Students What are your views on the promotional activities on the blockbuster deals? Students What are your views on the place where blockbuster store is nearest to you? Students What is the overall view on the blockbuster rental industry? Students The two questionnaires are compared at the bottom, which shows what they have in common and what they don’t and there you can see why I chose to do two different questionnaires. The different in minds and the classes they are in. Question 1) pricing of blockbuster? School public What the questionnaire found out for me from the students is that positive feedbacks may include something along the line that it is the value the pricing should be for their products because the value of the product is in high quality, the gaming renting and the buying of the movies or games are up to the customer s expectation. Furthermore you can buy membership for rent, so the students thought that that was a good deal. The public replied by the same sort of answer. The pricing for games as an example, is that high because firstly they are high quality, online severed, amazing graphics and the game modes. The movies are high definition. So the public graph shows the nearly the same sort of positivity and the amount of numbers which they thoughts was the right pricing. Negative feedback may be along the line of that it is expensive. So opposing what the positive feedback all concluded to. They don’t think the quality is up to what they think is right and so on. Negative feedback which I got back was that they are expensive. Again opposing the positive feedback. Some say that due to their pay they can’t buy it but overall, it’s good. The two pie charts above show the difference in views in acknowledgment of blockbuster from the students in Drayton manor high school and the people in workplaces or outside in public. The pricing of blockbuster utilizes where the faults and the goods are for this company or blockbuster. In general terms pricing is simply what the company gives their products in order to sell the most goods from their stores. In the bottom table you can see how the two graphs show the differences in themselves and the similarities in them self selves. Or moreover the disadvantages and the advantages blockbuster got in their pricing strategies. Overall, blockbuster has a good quantity of numbers supporting the goods of pricing. E.g. blockbusters are becoming global leaders through this. More and more people are renting their movies and games and buying them also. So blockbusters have been doing fairly good with their pricing but however. More people are downloading the movies and games of online for free. This put blockbuster into gaining loses of customers. So their profit level went done by miles. This also gives a bad impact on them reaching their aims and objectives. Question 2) quality of productivity? School public Firstly, products are simply what the market provides to its target audience. The charts above show the different thoughts on what they think of the productivity of the blockbuster products. The positive feedback which I concluded to get from the students was that they are up to what they expect to get. But some thinks that the products that blockbuster provides are of other companies like Disney or other game software companies. So it doesn’t actually count to what the products of blockbuster are up to high standards. What the positive feedback which I gained were that they were not scratched up, they worked properly. So you can see in the chart everyone ticked yes so full 10 people agreed that the blockbuster provide the best productivity they can offer. Negative feedback which I received about the products were that they are angry with the quantity of how many of the same product blockbuster has got. Some students went to buy fifa they get the response of `we are out of stock for that product’. So the quantity of the product matters when dealing with the productivity of any company. As you can see that the negative feedback which got was nothing. Because everyone I asked ticked yes. They did not objective with the productivity of the product of blockbuster. Overall, the productivity of the product from blockbuster is too what the customers expect. Blockbuster never had any complains about their products and they got positive feedback about their products. Blockbuster however, been unable to get the most amounts of people to buy their product. Because their competitor has been stealing their customers with their online movies watching site. With amazing quality and the best they can provide. So with the productivity blockbuster has been doing great but Netflix beats them by an inch of better nests. So competition is a main obstacle in reaching their required aims and objectives, so blockbuster must know what to do in order to restore its profit levels Question 3? Promotional activities? School public Promotion is type of communication that uses various methods to reach its target audience in order to sell the best and still gain the scene profit. Positive responses which I had been given by some of the students were the promotion types which blockbuster gives out are pretty effective. Why? Some say that it attracts the customers in varies different ways. Firstly, the deal itself. What it is? Secondly, the pricing, so what the deal is ended up adding to and how much of amount disc for movies and games can be bought. Positive feedback which was given to me by the public was as follow. The deals which blockbuster gives out are always amazing to look up to. They don’t give a slight dissatisfaction of what the deal disapprove them by. So any bad faults. Negative feedback such as they don’t have the best for their deals. They are simple. In order to gain more customers they need to promote their promotions through TV and billboards maybe. Negative feedback which I received back where they were still high in pricing. They may have some deals which give out 5-10 DVDs but people just download it from the internet for free and for high quality. The promotional activities for blockbuster have been effective in gaining various customers. However people just download the movies or get pirate copies for  £2. They can get cheapest games from gaming sites such as steam. Steam is an online gaming site where you can buy games including the latest ones like fifa 13 and mw3 and play them on your pc for the same type quality on the gaming consoles. So blockbuster may have great deals but, people don’t buy from them they download it free of the internet and or buy it for cheaper room online gaming sites like steam. Again blockbuster must research the competitions. There is not only Netflix or game, but online gaming sites like steam so this is a let-down for blockbuster they got ruined by an online gaming site. Question 4) the placing. School public Blockbuster which I looked at is in west Ealing the nearest blockbuster to my house and to those who I have asked to fill out my questionnaire. Positive feedbacks were basically as simple as the blockbuster store is near my house. Or it is around the corner. Blockbuster is on high street of west Ealing so they are seen without having the people for them or their store. They are easy to find. But most importantly they are close to their houses. Positive feedbacks were the same as the section for the students. Some whys which were the response were they are closer to their housings and in the main shopping centre to where they live. So in this case it is west Ealing. People say they can just walk to their nearest blockbuster so it’s great for them. Negative feedback not given because nobody though blockbuster had a bad placing. Negative feedback was they are not more than one blockbuster around their housing area. So in west Ealing there is only one blockbuster, none in Ealing Broadway and other towns. So they need to extend their store to further reaches. Blockbuster placing of their stores in fact done great for them, because whenever you enter west Ealing that is the first store you see. Most importantly it is the only blockbuster store you will find. Why this is a good thing, blockbuster will get all of its customers to that coming store so they will receive the great deal of profit and customers. However not having a blockbuster everywhere or every town, such as Ealing Broadway customers or consumer will go to their nearest gaming store. So Ealing Broadway has Argos or game or other stores like him. So blockbuster has lost in profit and customers due to this point. Question 5) overall view of the business. School public Overall view of blockbuster, means it include the 4ps and the whole business layout itself. Meaning the staff, the stores and what the business should, does provide. Some positive feedback which I got back from the students was that the students thought that the deals which blockbuster gave were amazing. E.g. game like call of duty, if you pre order it and get at midnight on the day comes out you get it for  £2. So the students enjoy these kinds of deals and that’s why the students think that blockbuster is the best store. Positive feedbacks are simple being just a great shop and the place for to rent and buy DVDs. The staffs are helpful; they tell you about any unsure products, they will give you feedback and their personal views on the product. So you if are buying it you won’t regret buying it. Negative feedbacks were that they weren’t enough stores in London. They need to build more stores in order to gain that max profit and take on their competitors like Netflix or game. Or as I previously said online gaming site named steam. Negative feedbacks were as follow, they said that it was slow on customer service and the stock levels. What that means whenever someone goes to buy something, blockbuster don’t have it or it’s for viewing only. Overall, the business has done great but for them to reach their aims and objectives they need to build more stores to reach their max profit and not go bankrupt. Blockbusters have gone bankrupt by Netflix. Blockbuster has been sued for coping Netflix ideas which concluded the future of blockbuster into bankruptcy. No customers went with them. No nothing bought and rent. So overall blockbuster has been having difficulties in life of its stores but blockbuster still managed to achieve the aims and objectives it has dreamt of. So global leadership is still highly stated with blockbuster, they still are in front of Netflix, they are still the best rental type. All this because they knew what they were doing. The 4ps were defined well. So the right pricing, good quality products, and so on. Blockbuster may of have been deflected in many ways but they stood their ground and did achieve their biggest aim of global leadership in the rental retailing world. Manager response to the success of business in achieving their aims and objectives In order to reach the aims and objectives, the manager gives me an answer of management and control. In the discussion the role of the manager attention was drawn to the motivation of staff and importance of control over the performance of other people’s work. Organisation implies control. A social organization is an ordered arrangement of individual human interaction. Control process help keep them conformant to the rational plan of organizational. Organization requires a certain amount of conformity as well as the integration of diverse activities. It is the functional of control to bring about conformance to organisational requirement and achievement of the ultimate purpose of the organizational. This shows that team work is an important factor in running blockbuster rental retailers. Control and management is essential in order to get the best out of the staff as a manger. In order to reach the max potential to gain the organizational aims and objectives you will need control on the staff. Furthermore you need control over the 4ps in order for the business to succeed in their aims and objectives. Control over the 4ps is essential. Control over the 4ps meaning full success on the business profit lines and aims and objectives. 4ps meaning control on place, product, promotion and price. The business needs to know what has the best meaning of customer needs is. They need to find out their expectation and what they can afford. This can help the business achieve their aims and objectives.

Analysis Of Mary Shelley s Frankenstein - 2023 Words

Modern society values the pursuit of passion; it is generally regarded as worthwhile and beneficial. However, a fine line separates passion from obsession. â€Å"Passion† is an extravagant desire for something. By contrast, â€Å"obsession† carries more sinister connotations. Particularly, it occurs when a persistent desire dominates an individual’s reason. An impassioned mind easily becomes obsessive when the desire grows into an uncontrollable ambition. Moreover, absolute obsession can be dangerous; specifically, the fixation on a single idea can lead to impaired moral judgement. Victor Frankenstein kindles a passion for natural philosophy, devoting hours to study the works of famous alchemists. As the years pass, Victor’s curiosity in natural science becomes a seeming obsession, setting the stage for the disastrous outcomes in the novel. The tragedies that transpire in Mary Shelley’s Frankenstein are direct consequences of Victor’s obsessi ve pursuit in science, as demonstrated through his self-imposed isolation from society, the creature’s countless rejection, and the demise of Victor and his family. Therefore, Victor’s unbridled scientific ambition clearly illustrates the dangers of an obsessive mind and the horror it can bring upon. First, Victor’s reclusive behaviour manifests when he leaves his friends and family in Geneva to attend university in Ingolstadt. His departure from Geneva is untimely, for both he and his family are still mourning the recent passing of his mother.Show MoreRelatedAnalysis Of Mary Shelley s Frankenstein1411 Words   |  6 PagesIn the early 1800s Mary Shelley set pen to a paper and started to develop a novel that little to her knowledge would become world renowned. In 1818 she finished and published the novel to sell to the European public. The novel caught the world off guard in the way that a female was able to write about such harsh, dark, and evil things in a Eu ropean society whose authors like John Locke and Charles Montesquieu preached enlightenment, self exploration, and individualism all in an optimistic enablingRead MoreAnalysis Of Mary Shelley s Frankenstein1615 Words   |  7 Pagesa whole and how accurate a depiction they might think it to be, they will miss out on many of the qualities of the painting that reside below the immediately apparent surface level. Mary Shelley’s Frankenstein is a text dedicated to expounding upon the dangers of such superficial analysis. In Frankenstein, Mary Shelley openly condemns the surface level and appearance oriented methodology under which the human mind operates. The very protagonist of the novel is inspired solely by reputation and howRead MoreAnalysis Of Mary Shelley s Frankenstein 1758 Words   |  8 PagesFrankenstein was published over 200 years ago. Ever since it was published, it has been one of the most famous books known to literature. History.com Staff states that this book, by 21-year-old Mary Wollstonecraft Shelley, is frequently called the world’s first science fiction novel (History.com Staff). According to Wikipedia, Shelley was an English novelist. She was born August 30th, 1797. She died on February 1st, 1951 (Wikipedia). Shelley came up with the idea of Frankenstein as she andRead MoreBiblical Analysis Of Mary Shelley s Frankenstein 1376 Words   |  6 PagesLiterature 16 November 2015 Biblical Analysis: Frankenstein Frankenstein by Mary Shelley often refers to the bible on a number of occasions. However, it is worth noting that many references used by Mary Shelley in Frankenstein can often be identified in Genesis. Much like Genesis, the story of Frankenstein is a viable creation story. The book of Genesis first explains the creation of man and woman, and also recounts the fall of humanity. Unlike Genesis, Frankenstein begins with the fall of humanityRead MoreAnalysis Of Mary Shelley s Frankenstein And Frankenstein1410 Words   |  6 Pagescompassion and sympathy through the love of a person whom cares very deeply about them. In Frankenstein by Mary Shelley, the three main characters Robert Walton, Victor Frankenstein and Frankenstein (The Monster) are shown throughout the story, longing and in search for a companion. Throughout the story, the characters struggle with the battle of wanting either sympathy or compassion from a person or both. Mary Shelley shows the true indication of Human Nature by showing the importance of sympathy andRead MoreAnalysis of Mary Shelley ´s Frankenstein991 Words   |  4 Pagesalive. If it can learn, eventually speak, or came about because of another, it’s a person. The Creature of Mary Shelley’s Frankenstein is no exception. Victor’s creation needs nourishment, education, and morals, which should be provided by it’s creator, it’s parent, just like any other child. The way that needs of an individual are met shapes the outcome of their life. In her novel, Shelley demonstrates this impact that parents have on their child’s life through the contrasting upbringing of VictorRead MoreAnalysis Of Mary Shelley s Frankenstein 1701 Words   |  7 Pages Frankenstein is a novel that is practically devoid of any female presence, yet author Mary Shelley pens a story that is lush with portrayals of feminine ideology. Throughout the course of this novel, the audience is introduced to three different female characters. The first is Elizabeth Lavenza— Victor Frankenstein’s wife. She is presented as a passive and weak woman who embodies the traditional role of women in the 19th century. Caroline Beaufort is present in the novel, but her role is limitedRead MoreAnalysis Of Mary Shelley s Frankenstein 1038 Words   |  5 PagesAlexi Torres English III Dr. W.W. Allman December 1, 2015 Frankenstein In Mary Shelley’s, Frankenstein, she shows that good people can turn evil, but are not born this way. Humans being rude and isolating someone can make a person go insane and do things they are not proud of. Shelley shows this through the creature that Frankenstein creates and gives examples showing his evilness, but also shows that the creature tries to explain many times that he wants a friend and cannot find one becauseRead MoreAnalysis Of Mary Shelley s Frankenstein 1088 Words   |  5 PagesCreature’s Argument In the novel, Frankenstein, by Mary Shelley, the Creature s only need is for a female companion, which he asks Victor Frankenstein his maker to create. Shelley shows the argument between the creature and Frankenstein. The creature says: I demand a creature of another sex, but as hideous as myself (Shelley 139). Shelley shows what the creature wants from Frankenstein and what his needs are. Shelley gives us an idea of the sympathy that Frankenstein might feel for the creature evenRead MoreAnalysis Of Mary Shelley s Frankenstein 843 Words   |  4 PagesThe Wretch Frankenstein is a novel written by English author Mary Shelley about a peculiar scientist named Victor Frankenstein. Victor, who is a scientist endeavoring to make history, engenders a monstrous but attentive creature in an eccentric scientific experiment. The monster that he engenders faces abnegation and fear from his creator and society. The monster is the worst kind of scientific experiment gone awry. The creature has compassion for society but additionally wants to take revenge on

Persepolis A Child s Perspective - 1222 Words

â€Å"Iran was the epitome of evil† This was the world’s view of Iran during its revolution. Persepolis is the autobiography of Marjane Satrapi, and it is written from a child’s perspective. Telling Persepolis from a child’s perspective affects the empathy a reader would have for Marji because people often feel more sympathy for children than other adults. Children are often seen as innocent, impressionable, and kind. This places them in a separate category where they are often judged as innocent until proven guilty because they typically do not have the experience nor the will to lie, hurt, or deceive people. Adults, unlike children, can have all or some of the aforementioned characteristics that cause them to be judged as guilty until†¦show more content†¦Taji says this because she also believes strongly in what she has taught her daughter and to her, Ramin is too young to fully understand the meaning behind his words. Although she criticiz es Ramin’s parents for this, she does the same thing with Marji. Marji’s opinions on the revolution are shaped by the stories her father tells, what her teachers tell her in class, and what she hears from her friends. As Marji grows and gains her own experience and knowledge about the world, she is able to use it to form her own opinions about the Iranian Revolution. However, as a child, she is too young and inexperienced to form a well-thought opinion. Children are impressionable, but especially when they are very young. They soak up the world around them like sponges in water. However, in Persepolis, this impressionability mixed with their innate innocence can cause them to misconstrue the world around them. For example, after hearing that Ramin’s father was in the Savak ( the secret police of the Shah regime), Marji convinced her friends to â€Å"Put nails between [their] fingers like American brass knuckles and attack Ramin† (45) because it would be honoring â€Å"The name of the dead million† (45) who had died during the many protests and fights. Marji and her friends were just doing what they felt was right based on what they had seen and heard from their parents. This innocence demonstrates the naivety a child’s mind can have about theShow MoreRelatedPersepolis : A Revolutionary Book Revolutionize The Christian Perspective1265 Words   |  6 PagesPersepolis: A Revolutionary Book to Revolut ionize the Christian Perspective Marjane Satrapi’s graphic novel, Persepolis, is a spellbinding read. From start to finish, the story grips the reader with its thought provoking content and touching storyline. The author’s depiction of war torn Iran provides its audience with a better understanding of a people that many Western communities deem as ungodly and dangerous. By reading Satrapi’s work, it becomes clear that the Iranian people are much less one-dimensionalRead MorePersepolis Reflection Paper1578 Words   |  7 PagesDuring our â€Å"Interactive Oral Discussion† regarding Persepolis by Marjane Satrapi the class discussed many topics. As a group, we began by talking about the genre of the graphic novel. The artistic style and technique used by Satrapi was addressed specifically. I mentioned that I appreciated the mono color, by using black and white it effected the readers by making the text more serious. Another comment was added; the use of minimal color was effective. Another main topic discussed was the characterizationRead MorePersepolis : The Story Of An Iranian Child Meeting Westernized Culture1205 Words   |  5 Pages Persepolis: the story of an Iranian child meeting Westernized culture Works in Translation Paper English A: Literature HL Catalina Pino-Rios XXXXX (Candidate Number) Mrs. Smithson May 2017 Bethesda Chevy Chase High School Word Count: 1207 Many people from around the world have a different perspectives of what western culture really is depending on where you are in the world, or what cultures and religions you follow. Some see is at a place of wealthRead MorePersepolis: perceptions of the veil1546 Words   |  7 Pagesï » ¿Persepolis; Perceptions of the veil [Satrapi, (b) p52] â€Å"And say to the believing woman that they should lower their gaze and guard their modesty...that they should draw their veils over their bosoms and not display their beauty...† SÃ… «rah 24:31 The autobiographical novel â€Å"Persepolis† depicts the early stages of its author, Marjane Satrapi’s life. It shows her growing up in Iran, to her studies in Vienna, and her return. In an interview in 2008, she stated that she composedRead MoreAnalysis Of The Movie Persepolis 1206 Words   |  5 Pagescharacters was a single child. Alyssa is a single child, who grew up with the same type of attention Marjane Starapi received in Persepolis. Even though Marjane had close relations with many people in Persepolis, such as her uncle, the main similarity between this text and Alyssa’s story is that they both turn to their parents if they were truly concerned or confused. But each of them had family members whom were prevalent parts in their lives. The main character in Persepolis is stuck in the Iran RevolutionRead MoreMarjane Satrapis Persepolis1238 Words   |  5 PagesPersepolis Review â€Å"One can forgive but one should never forget† is one of the quotes that Marjane Satrapi says in her memoir titled Persepolis. The memoir tells the story of Marjane when she was ten years old during the Islamic Revolution in the Middle East, specifically in her home country Iran. Most people evacuated the country because they knew there was not going to be a safe, prosperous future for their children. Due to Marji’s development from youth to maturity, she undergoes teenage rebellionRead MoreMarjane Satrapi s Story Of The Complete Persepolis Essay1022 Words   |  5 PagesImagine a child growing up in a war-torn country, and imagine them having no idea where she or he fits in all this. This child at first holds onto their religion because it is safe and the only thing solid in their crumbling world. Yet, this too will be taken from the child. Now lost and confused the child must find their way in an unfriendly world. This is not a fictitious story. This is an actual event that happened to the author of The Complete Persepolis. Marjane Satrapi, the author of The CompleteRead MoreFeminist Criticism Of Persepolis1205 Words   |  5 Pages Feminist Criticism in Persepolis Throughout Marjane Satrapi’s Persepolis, she attempted to clarify the impulsive, stereotypical misinterpretations the western world placed on the Iranian comportment and political tendency of the people (www.bartleby.com ). She was infuriated by the generalizations and passionate about explicating the adequate condition (NY Film Festival Press Conference). By creating a book that illustrates her childlike perspective of the repressist world around her, SatrapiRead MoreWorld War II Comic Books Failed2324 Words   |  10 Pagesinto the perspective of Art as he grips the page at the same place that we grip the page. This combination of both low brow and amusing, with powerful, effective methods of putting the reader into the mind of the author or subject is unique to the graphic novel medium, and this level of mixing of both fun and popular and smart is the element of graphic stories which give them such efficacy in telling emotionally impactful stories. In a similar fashion to Maus, Marjane Satrapi’s Persepolis is alsoRead MoreMarjane Satrapi s Persepolis 1314 Words   |  6 PagesPersepolis is an autobiography of Marjane Satrapi’s childhood in her native Iran. She writes about being a child in Iran through the Iranian revolution and the Iran-Iraq war. As Satrapi recounts stories of her youth, one can observe that the Iran-Iraq war and the Iranian revolution are the central events driving the entire story. When the revolution and war happens, the dynamics of the book change completely. War creates a sense of unity and nationalism. Marjane shows a large contrast between her

1984 About Winston - 1091 Words

1984: Winston Smith The book 1984, by George Orwell, was written to poke fun at the idea of totalitarianism and utopias. A utopia is a perfect society in which there is no hate or displeasure, but because it is impossible to achieve, it is thought of as imaginary. A dystopia, which is 1984, is the opposite of a utopia and is a place with oppression, human suffering, and famine. The main character, Winston Smith, is initially against the party and big brother, which is totalitarianism. However, his mindset changes a few times throughout the book. Winston became more active in rebelling against big brother, changed his feelings toward the party ideals, but he still lives in the same area throughout the story. In part one†¦show more content†¦This is proven later when they pass each other in the city and stop to speak, but neither of them wanted to meet again and they both knew they betrayed one another. Winston was sitting in the Chestnut Tree Cafà © and was watching th e telescreen announcements and felt excited, and then as he left he saw a poster of big brother, realizing he loved him and felt safe and secure. â€Å"He loved big brother†(Orwell 298). This is when he accepted big brother and the party into his life. Despite Winston’s vast mental and also physical changes he remained in the same place in the same city, accept now he enjoyed living in a place where he agreed with party and for him it might have been a utopia. Regardless, he could not have left if he wanted to, but he did not want to. He was content to live out the rest of his life in a location that he understands with people he understands. After his release, he spent most, if not all of his time drinking victory gin in the Chestnut Tree Cafà ©. â€Å"From fifteen to closing time he was a fixture in the Chestnut tree.†(Orwell 294) He sat at the same table and was really was a fixture like a table or lamp. He blended into the others inside the cafà © who seemed to have gone through something similar to him. With his new found love for big brother, the telescreens and posters strewn everywhere probably made him feel great. The events in 1984 are conflicting, between the party, O’brien, Julia,Show MoreRelatedGeorge Orwells 19841138 Words   |  5 PagesGeorge Orwell’s â€Å"1984† perfectly captures a potential dystopia that would occur to the human race if a totalitarian government was present. As a result of this, Orwell identifies the purpose of the novel: to warn people what could possibly happen if they were not careful. A totalitarian government is similar to a dictatorship and demands complete obedience. Orwell focused on what type of plot would be most beneficial, how the plot would impact the audience, and how the subplot builds on a conflictRead More1984 Argument1249 Words   |  5 PagesGeorge Orwell’s book 1984 is a very interesting novel. The novel is set up in Airstrip One. In George Orw ell’s book 1984 it has many situations. One of the many situations are that some people refer society as â€Å"Orwellian.† What does Orwellian mean? Orwellian means, of or related to the works of George Orwell ( especially his picture of his future totalitarian state.) People believe that Orwell is realistic and say his work part of our society now. George Orwell was a writer in the twentieth centuryRead MoreFrancess Kargbo. Mr. Bond-Theriault. 2Nd Period. 22 March1623 Words   |  7 PagesBond-Theriault 2nd period 22 March 2017 1984 By: George Orwell From a new historicism , and psychoanalytic criticism view. â€Å"Big Brother is Watching You† As the future nears, most of humanity is starting to realize that â€Å"2+2=5†(. There is manipulation that occurs constructed by the government to control every aspect of reality, technology taking human jobs, those who control the present write history, social hierarchy, and wars that have no purpose. 1984 by Eric Arthur Blair is known by his penRead More1984 Unorthodox Essay843 Words   |  4 Pagesis a common trait in the book titled 1984 by George Orwell. 1984 by George Orwell is originally written in the year 1949. George Orwell used the time he was present in to predict a future that he believed to exist if his way of living continued. In Orwell’s dystopian novel, 1984, a character named Winston Smith is an unorthodox character in several ways. Winston is an unorthodox member of society physically, emotionally, and intellectually. Physically Winston Smith defies Big Brother through writingRead MoreGovernment Surveillance And Totalitarianism In George Orwells 19841593 Words   |  7 PagesThe Correlation of Government Surveillance and Totalitarianism in 1984 During the production of 1984, author George Orwell never envisioned a tangible reality housing the society he constructed. He wrote the novel as a warning, a cautious exposà © showing those what could happen if society lost its sense of humanity; housed in a painfully relevant satire of totalitarian barbarism. In his novel 1984, George Orwell addresses the issue of government surveillance through his strategic use of point of viewRead MoreSymbolism In George Orwells 19841349 Words   |  6 Pages Symbolism in 1984 Literary concepts are often used in books to make the reading experience more enjoyable. In George Orwell’s 1984, Orwell uses a key literary element, symbolism, to do this. Orwell does this in a unique way. He makes the reader want to think one way, when the reality is far different. This causes the reader to be surprised when the truth of the matter is revealed. He is able to do this by having certain objects represent one thing, and then later reveal it is something far differentRead MoreIntroduction. 1984 Is One Of OrwellS Most Famous Masterpieces,1267 Words   |  6 PagesIntroduction 1984 is one of Orwell s most famous masterpieces, and it is a work of opposition to totalitarianism. As a political allegory, 1984 is also Orwell’s last work, which is with his greatest efforts. On the basis of his own experience, Orwell combines reality and 1984 closely, in order to give people a sense of reality. In the book, the description of anti Utopia reflects Orwell s concern about the political trend of the whole human society. His political thinking is summed up in this bookRead More1984 Dystopian Essay1392 Words   |  6 Pages Ryan Li 8/22/17 AP Lit/Comp Summer reading 1984 1984 is written by George Orwell and published on June 8, 1949. It s genre is dystopian is dystopian and utopian fiction. 1984 could also be considered a work of political fiction. It is written in the literary period of modernism. Modernism originates in the late 19th and early 20th century mainly in North America and Europe. It is characterized by it s intentional break from traditional ways of writing both in prose fiction and poetryRead MoreAnalysis Of George Orwell s 1984 1045 Words   |  5 PagesAndrea Keefe Honors English 11, Period 3 VanCuran 3/27/2017 1984 Foreword The time period in which 1984 was set was in the year 1984. It was very different from what our â€Å"1984† was like. Even though this book was not based on actual historical events, it does compare to things that happen in our society today. George Orwell also known as Eric Blair was born in 1903 in Motihari, Bengal. Orwell died on January 21st, 1950 in London, UnitedRead MoreEssay on George Orwells 1984667 Words   |  3 PagesOrwells 1984 1984 as an Anti-Utopian Novel A utopia is an ideal or perfect community. While some writers have created fictional places that embody their ideals societies, other writers have written satires that ridicule existing conditions of society, or anti-utopias, which show possible future societies that are anything but ideal. In 1984 , George Orwell presents a terrifying picture of future as life under the constant surveillance of â€Å"Big Brother.† This book 1984 is an anti-utopian novel

The Potential Effects of Sustainable Technology within the New Zealand

Question: Discuss about the Potential Effects of Sustainable Technology within the New Zealand Market. Answer: Introduction This report is prepared to focus on the potential effects of sustainable technology within the New Zealand market. Moreover, this report focuses on the issue raised within the industry along with the applied sustainable technology against the issue. Therefore the report is prepared by focussing on the issue of Coca-Cola in New Zealand. In relation to that issue, the investigation is carried out in this report using the quadruple bottom line for the elimination of the specific issue. Coca-Cola Case Study The Coca-Cola Company is one of the companies producing refreshing drinks of various kinds. Moreover, it is the worlds largest beverage company that produces almost 3900 beverage choices by having companys portfolio structure of 21 billion dollar brands. In those brands, the company contains the brand of low or no or reduced calorie options. Therefore the New Zealand also contains a wide portfolio of Coca-Cola which is committed to providing valuable products to the customers (Coca-Cola, 2017). But in some instances the environmental factors creates issues and for that reason, the company is aiming towards the minimization of impacts of their process over the environment (Coca-Cola, 2017). By removing the environmental issues the company can attain sustainability. For that reason, Coca-Cola has adopted a target of minimizing environmental impact. Out of all the environmental impacts, the issue that has been investigated in this case is the water stewardship. The issue of water has always been a concern for Coca-Cola (Coca-Cola, 2017). Therefore it is regularly active in solving the issue raised to reduce the impact of water stewardship and in return, it is trying to make the minimal usage of water in its production. Investigation of technology as per the problem Water Stewardship is the process that will make the understanding of various challenges and consequences faced due to the shortage as well as wastage of water from the shared resources. In current conditions, the whole world is in threat because there has been a gradual increase in pressure within the ecosystems resulting from the global water crisis. In that case, Coca-Cola aims to make the replenishment of water which it is using. In the year 2012, Coca-Cola New Zealand is using almost 1.73 liters of water per liter of beverage (Arashiro Mormile, 2013). This figure is gradually reduced up to 1.54 by the end of 2014. Coca-Cola is planning to reduce this figure more up to 2020 by 100%. Therefore Coca-Cola New Zealand is planning for the development of stringent water-saving strategies by making the investment towards the improved infrastructure, research, and technology (Bhuiya, et al., 2016). In that case, the company had adopted few of the initiatives by which there will be the reduction of the water usage across the business. For that reason, the company had opted for the optimization of cleaning programs, recycling of the bottle rinse water in the juice plants. This action makes the reduction of water use by 8% (Bohnsack, Pinkse Kolk, 2014). Again the company went for the adoption of the dry lubricant conveyor system that basically does not use any water. The use of this system will definitely make the reduction of water use by 1.6% in the carbonated beverages plants. Coca-Cola planned to establish these options keeping the water conservation into mind. But only water conservation is not important, sustainability is also quite important. Therefore for that reason to attain sustainability Coca-Cola uses a particular technology which is environment-friendly and helps in fulfilling the aim of reduction of water usage from the environment (Dangana, Pan Goodhew, 2013). Building healthy watersheds is the sustainable technology that will help in the making the reduction of water usage by Coca-Cola. For that reason supporting the building of healthy watershed is one of the key priorities of Coca-Cola. It is because water is the essential unit for manufacturing the beverages as well as soft drinks. Therefore as the water stewardship is one of the significant components of sustainable efforts of Coca-Cola so the company is using a strategic process that will make the reuse of used water. The goal of 100% replenishment of water is fulfilled by the use of watershed management (Dimitrievska, et al., 2014). The sustainable technology of watershed management uses the watershed process which includes a particular area of land which keeps the rain or snow and the drain or seeps into the river, lake or stream or any groundwater. It is the process that can be done anywhere like in-house, farms, forests, cottages, big cities or small towns. Moreover, the watershed is a collaborative process of cross municipal, provincial or even the international borders. In that case managing the watershed is thereafter becomes important. Again managing the watershed involves the proper distribution of the water resources thereafter having the implementation of the programs or the plans to manage the water supply, water quality, and drainage along with the whole utilization of watershed. Therefore Coca-Cola took the decision of watershed technology to enhance the availability and quality of the local as well as available water resources (Ekman, et al., 2013). This integrated and collaborative approach brings the improvisation of water efficiency by working in partnerships. This partnership is in between the pollution controlling body of New Zealand, the Governing body of New Zealand and the environmental laws of New Zealand. The collaboration of these three result into the protection of watersheds that eventually make the promotion of sustainable water management (Gonzlez-Gil, Palacin Batty, 2013). Therefore Coca-Cola made the partnership with the municipalities, universities, watershed conservation organizations and many community groups to form the rain barrels as well as the area in which the water can be collected. Moreover, the rain barrels are of low cost and save money on various water bills and basically conserve the water during dry periods. In this case, the use of watershed by Coca-Cola will help them in minimizing the rate of water that the company withdraws each day (Islas-Espinoza de las Heras, 2015). The formation of watershed will make withdraw of water from the reserved water. This makes the saving of the local water resources from being used in the manufacturing of the beverages. For that reason, Coca-Cola considers the management operation in a regional scale by considering the needs and demands of all users along with all cumulative impact (Ivshina, et al., 2015). Another important fact is the sustainable technology of watershed management helps in improving the efficiency of water resources. With the implementation of technology, the manufacturing plant conducts a regular survey for managing the risks associated. In addition, the watershed takes care of all types of waters from the natural environment and does the waste water treatment. In that case, the treated water is released to the environment which goes to the agricultural land (Li, Yu, He, 2014). There it supports the plant as well as many aquatic animals. Therefore the use of watershed technology is best to deal with the water stewardship issue which brings back the sustainability in the environment. It is because it decreases the amount of water used along with the various uses of the recycled water in the environment. PEST Analysis by using Quadruple Bottom Line The report presents the case study of Coca-cola in relation to the use of sustainable technology to establish sustainability within the environment. The main aim towards this activity is to save or conserve the water. Therefore Coca-Cola is quite resourceful to tackle the issue of water stewardship. For that reason, Coca-Cola is aiming at improving the efficiency of water by treating all the waste water. In addition, it is also aiming at the 100% replenishment of water from the environment. All these activities need a proper analysis of the external environment of Coca-Cola in New Zealand (Luthra, et al., 2015). In addition, the analysis of the external environment is based upon the quadruple bottom line. The quadruple bottom line is acquired by the company to attain the sustainable prosperity within the organization. The quadruple bottom includes the competitive productivity for profit, sustainability of the planets resources, quality of life for people and finally the progress. All the four Ps of the quadruple bottom line features a proper framework for the analysis of measuring the development of sustainable prosperity of Coca-cola in New Zealand (McIntyre, Ivanaj Ivanaj, 2013). The people of the quadruple bottom line indicate the quality of the life for the people enhancing the health, wellbeing, and vigour of the individuals. The profit section indicates the competitive productivity in making the production and distribution of the goods and services. This will enhance the consumption along with the profit with scarce resources in the environment (Nsamba, et al., 2015). Thereafter the planet indicates the selection of various sustainable ecosystems in the environment calculating the individual, community as well as the ecosystems that have their survival across life spans and generations. And lastly, the progress includes the adaptive innovation that delivers the basic ideology that brings out the adaptive learning and change as per the condition of the environment. Depending upon the quadruple bottom line further, there will be the analysis of the external environment. The description of the political, economic, social, technological, and legal and environment will add on to answer the question regarding the sustainability of the above-mentioned technology (Ozaki Shaw, 2014). Political: Coca-Cola is such a company that depends upon the food development authority to make sure about the rules and regulations announced by the government of New Zealand. Government and its laws are also included to carry out the sustainable works for the water stewardship raised for Coca-Cola. Further, any kind of changes to the rules and laws of Government will hinder the distribution of the drinks as well as beverages of Coca-Cola in New Zealand (Pattnaik Dhal, 2015). Moreover again the company can also face threatening from the rules as well as laws of accounting, internal marketing, change in labour laws and taxes. In current times the government is also showing its interest and collaboration for the purpose of establishment of sustainable technologies for treating the water stewardship caused. Economic: It is one of the known beverage brands that engross different culture, taste, desires and customs of varied population. It had brought ample amount of changes in between their products depending upon the demand of the customers as per the quadruple bottom line. In that state, the company owns almost more than $100 billion worth of equity which is the resultant of beverage industry (Pickett, 2013). Therefore it is quite better if the company is opting for the watershed management to deal with the issues of water stewardship. This step will be beneficial to the environment as well as the customers across the globe. Social: The products of Coca-Cola Company revolve around all countries across the globe depending upon the demands of the customers. But gradually that choices decrease in case of soft drinks and it is shifted to the health drinks. Thereafter the organization takes care of the environment and makes the manufacturing of organic drinks which can be advantageous as per the quadruple bottom line choices (Prica, Ili? Ili?, 2015). Technological: The development of technology laid down the advancements within the machinery that eventually helped in the product development and quality management. Moreover, they also enhanced the chances of fast delivery. The use of bottling plant is another strong example of technology advancement that enhances the water efficiency (Soltani, Sadiq Hewage, 2016). Also, the technology makes the water savings during the production lines which is in favour of quadruple bottom line. By this manner, the technological factor also is well integrated for the sustainability establishment in Coca-Cola in New Zealand. Legal: The company possesses all the rights and reservation of its legal activities by which the company can pursue all its activities depending upon the suitability of the place where it is working. Therefore it is quite active in implementing specific law that will lower down the water stewardship raised in New Zealand (Stritih, et al., 2015). In addition, the companys legal activities also ensure that the company should not face any kind of issue by acquiring the sustainability process during manufacturing. In that way, it will not disturb the quadruple bottom line and makes the establishment of sustainability. Environment: Now this is the matter of fact that Coca-Cola affects the processing nature by affecting the water accessibility. It is because water is the sole source for the manufacturing of soft drinks and beverages. In that case, the company utilizes almost 1.73 litters of water per litter of beverage by the year 2012. Therefore it has to control this usage and reduce it to zero. For that reason, the issue of water stewardship is raised which should be cleared within time. The company, therefore, took the decision of implementation of watershed technology to resolve the water accessibility issue. In that case, the company also need to adhere to the environmental laws implemented by the government of New Zealand. Thus the company will take care of the environmental aspects which will also be beneficial to the quadruple bottom, i.e.., the people, profit, planet and progress in establishing the sustainability within the organization in New Zealand. Like the recycling of the bottles will help in reducing the water use by 8%. Similarly, the adoption of the dry lubricant conveyor systems will help in reducing the water usage by 1.6% (Xing, et al., 2015). Now the question comes which asks about the sustainability of the used technology. The answer is a yes that the technology used can be considered as a sustainable technology because it satisfies the quadruple bottom line. The people, planet, profit, as well as progress all, get benefitted from this technology acquired by Coca-Cola. Future Prospects of Sustainable Technology The issue that has been investigated in this report is the water accessibility within the manufacturing of Coca-Cola beverages in New Zealand. In addition to that, there are various numbers of issues relating to the scarcity of other resources along with the climate change. In this case, Coca-Cola had taken the initiative to make the reduction of the water usage and went for the investment of almost $4billion in reduction of water usage as well as the improvisation of water qualities in New Zealand and all other parts where it is working. In addition, the company also working with the collaboration of various global as well as local partners that help the company in replenishing the used water back to nature in variable ways. Therefore this technology can be a boon to the environment in replenishing the water accessibility issue (Pattnaik Dhal, 2015). Moreover, the technology also leads to the saving of energy during manufacturing. The technology used in this process helps the company is enhancing the efficiency of the program so all the companies in the market can use the technology during manufacturing. In addition as this is a collaborative process, so the process can be beneficial in enhancing the coordination and relation in between the local, state and federal agencies. One of the important future aspects it will engage the public through various roles (Islas-Espinoza de las Heras, 2015). The spreading of awareness makes the public aware and provides active participation in the meetings for resolving the water accessibility issue from the environment. For that reason, the company currently started the use of dry lubricant conveyor to make the less use of water along with the addition of optimizing cleaning programs. Again the company is also using the sustainable packaging to make the reduction of the carbon footprint in the beverages by making it light weight. Along with that, there is the use of auto sensors during the manufacturing of carbonated drinks. Also, there is the installation of energy efficient lighting (Gonzlez-Gil, Palacin Batty, 2013). Further, the company is looking forward to reducing the water use by 3.0 billion litters. In addition, Coca-Cola is planning for the development by committing itself to make the use of 30% of energy during manufacturing and recovering for recycling of 50% of its packaging that is introduced within the market. In that case, the researchers are also developing some substitute of sugar to replace it in the formulas to establish a sustainable future. Conclusion The report majorly highlights the basic idea of the relationship in between the sustainability as well as the quadruple bottom line. Moreover, the report also highlighted the water accessibility concern of Coca-Cola in New Zealand that can be solved through the proposed sustainable technology. However, the political, environmental, economical, social, legal and technological aspects reveal the sustainability of the technology used in this report. Therefore further basing upon these specifications the report came up with various future prospects of the technology used along with its proposed developments that will be beneficial to the country. References Arashiro, S. M. T., Mormile, M. (2013). Special Issue: Sustainable technologies: bioenergy and biofuel from biowaste and biomass.Environmental technology,34(13/14), 1637-2211. Bhuiya, M. 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Effective Approaches in Leadership and Management free essay sample

A magnet hospital is considered to be one where nursing provides excellent patient care, where nurses have a high level of job satisfaction, and where there is a low staff nurse turnover rate. This paper will discuss how nursing leaders and managers obtain magnet designation. Nursing leaders and managers play an important role in attaining magnet designation and take different approaches in order to achieve such status. Obtaining magnet status is essential and highly recognized in the nursing practice today. Nurses play a vital role in patients’ and families’ overall experience and are the primary source of care and support during the most vulnerable times in an individuals’ life. At magnet hospitals, nurses are attentive and knowledgeable, spending more time at patients bedsides providing compassionate and upmost quality of care. Managers are constantly striving to maintain quality service and patient care through the use of patient surveys in order to plan short and long term objectives in order to take appropriate actions. With the use of patient surveys, managers are able to inform their staff on areas for improvement or where to keep up the good work. Managers provide direction and motivation to their nursing unit in order to carry out desired actions and are focused on making sure that their staff are following the correct policies and procedures in order to maintain a safe workplace. Leadership in nursing maintains proper policies and procedures, but the main focus is on influencing staff to accomplish goals. Nurse leaders inspire others to work together in quest of a shared goal, for instance, improved patient care. The nurse leader is a critical thinker, sets goals, uses effective communication, and recognizes the emotional needs of others (Roskoski, 2012). Nurse leaders carry out any changes that are to be made that have been implemented by management. Scottsdale Healthcare is an organization of magnet status and is continuously striving to find ways in which to improve patient satisfaction and quality of care. As of October 2011, Scottsdale Healthcare implemented bedside report in order increase patient satisfaction providing the patient and family knowledge in regards to their condition and plan of care in order to set goals for the patients recovery and gives them the ability to ask questions. Prior to bedside report taking effect, management gathered all employees from the unit going over what is to be expected and how bedside report was not only taking effect on our unit alone, but hospital wide. Nursing leaders knew that they had a situation at hand due to the fact that nursing staff was so comfortable in giving report at the nurses station and did not want to wake the patient or deal with a family member, but they remained positive and encouraged staff that this would dramatically change our satisfaction scores. In maintaining patient satisfaction scores, the hospital would qualify for reimbursement from Medicare. The nurse leaders were the one’s who made the transition a smooth process, as the managers just informed staff how things were going to be. The nurse leaders give others the ability to understand the vision, informing those of why they are being asked to do things, and how it relates to the bigger picture (The difference between leadership and management, 2012). In order to maintain magnet status, managers and nurse leaders must work together in order to meet the necessary requirements. With implementing bedside report, not only have patient satisfaction scores increased, the rapport between patient and nurse and quality of care has increased as well. Organizations such as Scottsdale Healthcare are recognized for treating their employees with respect and encourage educational growth in offering tuition reimbursement. With upholding magnet status, organizations are able to keep their employees when given the ability to offer such programs. This writer has been an employee at Scottsdale Healthcare for five years now and has seen many changes take effect on the unit implemented by the nurse manager striving to increase patient satisfaction. Changes that have occurred on the unit consist of edside reporting, hourly rounding, and updated white boards for patient information, just to name a few. Within the past couple of months, patient satisfaction scores have decreased and management is not happy. The nurse managers have informed staff that if hourly rounding, bedside reporting, and updating white boards are not being completed employees will be reprimanded. The nurse managers have been going into patient rooms asking the patients if their nurse has been performing the tasks as listed above, and take it upon themselves to tell the patient that if these tasks are not being performed, then the nurse could possibly be terminated. With all the negative feedback from the managers, nurses are becoming burned out. The nurse managers want to see an increase in outcomes, but drive to do so is lacking from constant negative feedback. At the last staff meeting, we were informed that if patient outcomes did not increase, then we need to start looking for employment because there are other individuals out there that would love to have our position. On the other hand, the nurse leaders acknowledge the irritation of decreased satisfaction scores, but go above and beyond to build up morale for a positive change. Those who take the time to listen to others and incorporate ways to improve issues on the unit are considered as participatory leaders. This leadership style includes the leader and one or more employees in the decision making process (Leadership Styles, 2010). As a team, the nurse leader and employees will be able to come up with a plan on ways to improve patient satisfaction, with the nurse leader having the final say. All in all, managers and nurse leaders ultimately have the same goal; it is just the difference in approaches and how one handles stress. A nurse leader wants to provide assistance in any way possible, they are creative and remain positive, whereas, nurse managers will stay completely focused on improving situations and are more controlling not providing any assistance. This writer believes that she is a better leader than manager. Participatory leadership is this writers way of dealing with situations at hand. Effective communication and taking into consideration the feelings of others along with providing a helping hand whenever in need is of upmost importance to this writer. A way that patient satisfaction scores could increase on the unit that this writer works on is if the managers took a different approach in how they speak to their staff creating a different vibe on the floor rather than biting your tongue every time you see their face. However, it is very possible that due to the clientele we provide care to, a lot of them suffer addiction problems and often times request more medications than what we are able to give. These unhappy patients are more than likely the ones who return the patient satisfaction surveys, therefore, resulting in poor satisfaction scores. Leadership and management play an important role in the nursing process, but their focus is different depending on the situation. Nurse managers and leaders strive for doing the right thing and doing things right. With the dramatic and rapid changes in healthcare today, possessing critical thinking, active listening, and coping skills are essential in the nursing workforce. Together, leaders and managers need to imagine the future and lead the way to a productive and well-organized unit with satisfied employees in order to maintain magnet status.